Thirty-five years of engagements across FMCG, financial services, telecoms, health, and government. Every project here solved a real strategic problem. Client names are withheld by agreement, the outcomes are not invented.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. A leading regional FMCG manufacturer needed to understand declining affinity among 18–35 year olds across three markets without alienating its established adult consumer base. RBI designed a mixed-methods programme combining quantitative brand tracking with qualitative ethnographic exploration — delivering a repositioning platform within 10 weeks.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. A leading commercial bank required a robust continuous CSAT programme across 60+ branches and digital channels — with results driving branch manager performance reviews.
Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. A pan-African operator needed to understand why mobile data uptake lagged in two high-priority markets despite strong coverage — informing a revised go-to-market approach.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris. A Knowledge, Attitudes and Practices study on HIV prevention behaviours across urban and rural populations, commissioned by a US-based public health institution.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum. A multinational beverage client tested three new product concepts using CLT methodology before committing to market launch — two progressed, one was shelved.
Excepteur sint occaecat cupidatat non proident sunt in culpa. A government revenue body needed to understand public attitudes toward taxation, compliance drivers, and perceptions of fairness — to inform communications strategy.
Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit. A regional building materials manufacturer audited distributor relationships and channel health to identify friction points ahead of a portfolio expansion.
Sed ut perspiciatis unde omnis iste natus error sit voluptatem. A leading HPC brand runs a quarterly retail audit programme across 800+ formal and informal retail outlets — measuring shelf share, pricing compliance, and promotional execution.
At vero eos et accusamus et iusto odio dignissimos ducimus blanditiis praesentium. A fintech operator launching in Namibia needed deep understanding of adoption barriers and trust factors among low-income urban and rural consumers.
Temporibus autem quibusdam aut officiis debitis rerum necessitatibus saepe eveniet. An international NGO needed an independent evaluation of a 3-year maternal and child health programme across rural communities in two countries.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. RBI consistently delivers rigorous, actionable research that our teams can actually use to make decisions. Their understanding of the Zimbabwean consumer is unmatched.
Sed ut perspiciatis unde omnis iste natus error. We have worked with RBI for over five years on our CSAT programme. Their fieldwork quality and analytical depth have materially improved how we manage branch performance.
Nemo enim ipsam voluptatem quia voluptas sit aspernatur. The RBI team's ability to execute complex multi-country studies simultaneously — while maintaining consistency — is why we continue to partner with them across all our operating markets.
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